Jason and Travis Kelce, who last year became the first brothers on opposing NFL teams to play in the Super Bowl, were in the news way before Taylor Swift attended her first Kansas City Chiefs game in September.

Fans have long admired the Kelce brothers for their talent on the field, their co-hosted chart-topping podcast, their “Saturday Night Live” appearances and their unwavering love for each other, which was clearly outlined in the Amazon Prime documentary “Kelce.”

Travis Kelce started dating Taylor Swift, the record-breaking pop phenom, last summer. But even with the crossover of pop stardom and NFL football, two major categories of American life, we are not drawn to the Kelce brothers solely because of Swift.

Instead, we are captivated by the brothers’ authenticity, which has pulled us in and captured our collective attention. They have given the public an inside look at how their close relationship shapes their daily lives, an approach that is less common for high-profile athletes.

It’s not new for siblings to be in the same league and play against each other (as examples, Peyton and Eli Manning and Serena and Venus Williams). But it is rare to have an inside look at sibling dynamics across professional sports – despite how much we may want the details of our favorite athletes all the time.

During last year’s Super Bowl, we watched the ins and outs of a deeply devoted family. The Kelce brothers have jumped into these moments without hesitation and with their arms wide open for each other, often laughing at the sheer hilarity of the attention.

After the final snap of the 2023 Super Bowl, won by Travis’ Kansas City Chiefs, the emotional embrace we watched them share was more than a recognition of a game and seemed to be a mutual exhale of the pressures of such an event.