Generation Z social media users are sharing that they are looking for more masculine men like Taylor Swift‘s Super Bowl football star boyfriend, Travis Kelce.

Gen Z's Shift in Ideal Partner Traits Inspired by Taylor Swift & Travis Kelce's Love Story

This dating trend parts with Swift’s previous style of picking skinny, fashion-conscious men. Swift previously dated Twilight star Taylor Lautner, British actor Tom Hiddleton, The 1975 frontman Matt Healy, and actor Joe Alwyn, all with slim builds, unlike her current athletic beau.

Taylor Swift's Relationship With Travis Kelce Is Influencing Genz's Boyfriend Standards: Find Out How | PINKVILLA

“Now what is this Twink erasure?” Hugoboom explained. “Basically saying that we’re now in an era where my generation and some Gen Z used to like the skinny guys like the Joe Bros, Harry Styles, Timothy and now, they’re gravitating towards men that can protect them.”

Taylor Swift is changing women's taste in men - with Gen Zs now shunning wafer-thin, baby-faced men in favour of hunks like Kansas City Chiefs player Travis Kelce | Daily Mail Online

She added, “Feeling like Taylor Swift was a big part of this trend dating Travis Kelce.”