The W in Designer ’24: A Source for Top Summer Trends
As the discussion of style in the WNBA continues to grow, tunnel outfits offer a strong opportunity for that player-to-fan connection by proving that players are ‘just like us.’ In recent seasons, their tunnel outfits have strongly reflected the viral accessories, style trends, and aesthetics that dominate social media.
Now, 40% of people between the ages of 25 and 34 have cited social media as their source of style inspiration. With the average age of a WNBA player reported at 27.3, it is highly likely that these players and their stylists are shaping their next outfits from online inspiration. From using ties as accessories to pairing open shirts with bras, each of the trends that these players select makes sense for athletes– placing new, contemporary twists on classic, formal athlete pre-game looks.
By keeping up with the latest trends, the visual synchronicity between players’ styles and exciting styles on social media strengthens their status as authentic influencers. These women confirm that they’re on the pulse of style, ready to inspire their record-breaking followers and fans across their platforms.
Ahead of WNBA All-Star Weekend, discover how the players have represented top summer trends in their tunnel outfits:
TIES
WHITE SOCKS AND LOAFERS
OPEN SHIRTS AND BRAS
CROCHET DETAILING
CORSET COMBINATIONS
WNBA reporter Kirsten Chen writes a lifestyle & fashion column on WNBA.com throughout the season and can be reached on Twitter through @hotgothwriter. The views on this page do not necessarily reflect the views of the WNBA or its clubs
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